READY TO WELCOME EAGER CUSTOMERS INTO YOUR WORLD?

We Deliver Your Story Straight To Your

Best Ever Audience

Through irresistible storytelling and precision targeting, we pre-qualify cold audiences—warming them into engaged, interested leads who are ready to take the next step with you.

Through irresistible storytelling and precision targeting, we pre-qualify cold audiences—warming them into engaged, interested leads who are ready to take the next step with you.

Are your paid placements failing to deliver results?

While many platforms—like directories, marketplaces, and media outlets—are excellent for building awareness, credibility, and SEO, they often face a significant challenge:

Low Engagement. 

(Meaning actual clicks, meaningful interactions that lead directly to YOU.)

Even on platforms with massive reach, with branded content campaigns averaging just 2.3% click-through rates, meaningful engagement can be hard to achieve

(We’ve been there ourselves, running a platform that reached 500,000 readers each month—and yet, engagement remained stuck at these low averages.)

For driving real action—engagement that converts into meaningful leads—these platforms aren’t designed to deliver.

So, we drew on 20 years of experience to build something entirely different.

WELCOME TO THE BEST EVER WAY

Gorgeous Stories + Targeted Audiences

= Real Results

We’re not just another platform—we’re your audience’s trusted guide. Think of us like a friend who uncovers the Best Ever Experiences and shares them with intention and care.

By combining stunning editorial storytelling with targeted distribution through programmatic advertising and social media, we deliver results that go far beyond impressions.

No distractions. No competing brands.
Just your story, delivered to the right audience at the perfect time.

A Smarter Way to Attract and Engage New Customers

This isn’t just another paid placement—it’s a revolutionary approach to sharing your story.

Most campaigns rush from “Hi, nice to meet you” to “Buy now!”—and lose people along the way.

But connection doesn’t happen in an instant.

Think about it: when meeting someone new, you don’t dive straight into the big ask. You take a moment, let things settle, and build something real.

We create THAT meaningful moment. 

The space where a genuine meeting can unfold. Where curiosity is sparked, trust begins to form, and anticipation grows naturally.

The pause. The lingering moment that lets curiosity take root and anticipation build. Through irresistible storytelling, we invite your audience to lean in, discover more, and feel truly seen. It’s not a hard sell—it’s a gentle nudge, a meaningful exchange that sets the stage for something deeper.

With no distractions, no competitors, and 100% focus on you, our platform bridges the gap between curiosity and connection—turning cold audiences into warm, ready-to-engage leads.

Here’s How We Do It:

A Story That Resonates

We dive deep to uncover what makes you the Best Ever choice. Your essence, your magic, your unshakable “why.” Then, we turn that into a experience so compelling it doesn’t just inspire action—it forges connection, trust, and anticipation that leaves your audience wanting more.

Targeted Distribution That Delivers

Using programmatic advertising and social media campaigns, we create custom audiences tailored specifically to your campaign and aligned with your budget. Our advanced targeting ensures your story reaches the right people on the platforms they trust most—exactly when they’re ready to engage.

Distraction-Free, Immersive Design

Your story lives in an exclusive, distraction-free landing page with no competing ads or brands. This focused environment keeps audiences immersed, driving deeper engagement and inspiring meaningful action.

This is marketing built on depth and connection—not shortcuts or shallow attempts. Backed by over 20 years of marketing expertise, it’s a method you won’t find anywhere else.

Michelle Stewart Best Ever Studio
MEET YOUR MEANINGFUL MARKETING STRATEGIST

Hello, I’m Michelle!

This is my ikigai—my purpose: to help brands and their audiences connect in ways that are real, meaningful, and built to last.

With over 20 years of experience helping brands like Disney Parks, LG, and American Express tell their stories, I’ve learned what truly drives meaningful engagement—and it’s not just being featured on a platform with millions of views.

I know this firsthand. I built and sold one of those platforms. The kind that delivers impressive numbers—valuable for credibility, SEO, and awareness.

And while I love seeing those results roll in (yes, I geek out over the data), what really drives me is this:

Marketing can be more than a numbers game. It can be ethical, effective, and beautiful.

This isn’t about shortcuts or gimmicks. It’s about depth, clarity, and showing up with consistency and integrity.

I’m here for the good ones—the businesses doing real good in the world. If that’s you, let’s create campaigns that bring your story to life and connect you with the people who need what you offer most.

KEEP YOUR STORY TOP OF MIND   ✦    STAY IN FRONT OF IN MARKET AUDIENCES    ✦    INCREASE BRAND ENGAGEMENT   ✦   KEEP YOUR STORY TOP OF MIND   ✦    STAY IN FRONT OF IN MARKET AUDIENCES    ✦    INCREASE BRAND ENGAGEMENT   ✦   

The Results? Predictable, Impactful Outcomes.

No guesswork. No wasted dollars. Just results. Our system consistently connects you with an aligned, engaged audience—and delivers click-through rates that are exponentially higher than the industry standard of 2.3%.

Our campaigns consistently deliver results that go far beyond the industry standard. With click-through rates averaging* up to 30%—that’s 10x higher than the usual benchmarks—you can expect meaningful engagement that turns curiosity into action.

Here’s a snapshot of real results from a recent campaign:

  • 104,760 Programmatic Ad Impressions: Reaching the right people at the right time.
  • 23,624 Social Impressions: Keeping your brand top of mind.
  • 838 Story Reads: Readers captivated by your story.
  • 266 Clicks to Book: With a remarkable 31.7% engagement rate.

Bottom line? Engagement is Everything.

*Disclaimer: Click-through rates and the number of qualified clicks or actions generated can vary depending on several factors, including market demand, advertising competition, audience size, and seasonality. During peak advertising periods, such as November 1 through December 31, costs and competition may increase, potentially impacting campaign performance. While our campaigns have historically achieved click-through rates of up to 30%, individual results are not guaranteed and may fluctuate based on these external variables.

SEE WHAT’S POSSIBLE

Your Story Could Look This Good

Food & Wine

Blasted Church Vineyards

Read the story

Wellness Retreats

Sparkling Hill

Read the story

Travel

Summerland Waterfront Resort

Read the story

Here’s What it Feels Like to Work With Us

Collaborator Testimonials

Relationships are everything to us! We genuinely care about the individuals behind the brands and are grateful and excited to play a role in their success story. The extent of time, passion, creativity and delight we invest in our collaborations stands as a testament to the caliber of content and campaigns we create.

“These two are THE BEST!”

“Michelle’s creativity, insight, and marketing expertise is unparalleled. Michelle has helped grow our small business immensely since 2014. We could not have grown our business the way we did without them!”

Nichole Sorensen, LAKESIDE HEARING

“We have loved working with this talented duo!”

Steve and Michelle are an absolute dream to work with – professional, creative and very talented. Never waiting for project completion and always open to suggestions and questions, they treat your business’ priorities like they are their own and deliver beautiful work every time always going the extra mile to ensure perfection. We have loved working with this talented duo and will continue to do so on future projects!

Megan McKay-Hall, TIME FAMILY OF WINES

“We have been blown away!”

Our agency has had the chance to work with The Best Ever Guide team for various guides that involve our clients. In every instance, we have been blown away with the high quality of the images and content, and the Best Ever team always overdelivers. They are collaborative, easy to work with, and I would recommend them for any photographic, video or content needs.

Leeann Froese, TOWN HALL BRANDS

“The two of you are so good at what you do!”

This is absolutely fantastic! We are so pleased at the quality of the piece and the photos as well. The two of you are so good at what you do and it was truly a pleasure working with the both of you!

Avrinder Hans, WATERMARK BEACH RESORT

Got Questions?

We collaborate closely with you to craft your brand’s story, ensuring it accurately represents your unique value and resonates with your ideal audience. We bring clarity to what makes your brand the “Best Ever” and translate that into a compelling narrative.

Yes! We can capture stunning visuals to enhance your brand’s story. Please note that travel fees apply if you are beyond the Central Okanagan region of BC.  Check out our portfolio!

Our pricing starts at $1499 and includes story development, landing page creation, and one month of Base Multi-Channel Advertising – Includes strategic placements across key platforms for maximum visibility and impact.

We can also extend your campaign by continuing to share your story with a tailored audience on social media each month, with pricing starting at $500/month.

Optional packages for programmatic and search ads are available to further amplify your reach and maximize visibility across multiple platforms. 

Your campaign includes one month of management for programmatic, social, and/or search ads, designed to drive traffic to your landing page. After that, campaigns can continue month-to-month, and there are no long-term commitments. We work at your pace and make adjustments as needed.

The goals of our campaign are to drive awareness, create engagement, and generate leads. Success is measured through key metrics such as:

  • Website Traffic and Landing Page Visits: Monitoring how many people are drawn to your story.
  • Click-Through Rates (CTR) on Ads: Tracking how effectively your ads inspire action.
  • Engagement Rates: Our campaigns consistently achieve 30% engagement rates, meaning 30% of the audience we develop just for you are taking the next step—whether that’s clicking to learn more (warming up), or committing through actions like subscribing, purchasing, or booking.
  • Geo-Tracking: For local campaigns, we track foot traffic to measure when users who saw your ad visit your business.

This ensures we’re meeting your goals and delivering measurable, impactful results.

You’re always in control. We collaborate with you throughout the entire process, ensuring the final story aligns with your brand’s voice and vision. We will guide you with expert advice but will never move forward without your approval.

Your story is distributed across multiple premium platforms, including social media, search, niche websites, apps, and more. We use advanced targeting to ensure your story reaches the ideal audience where they’re most active online.

Native ads are a form of advertising designed to seamlessly blend into the platform where they appear, mimicking the look and feel of the content around them. Unlike traditional banner ads or pop-ups, native ads are less intrusive and feel more organic, making them more engaging and trustworthy for your audience.

Key features of native ads:

  • Non-disruptive: They appear as part of the user’s natural content consumption experience.
  • Highly targeted: They’re designed to reach specific audiences based on behavior, demographics, location, and more.
  • Engaging: Native ads often outperform traditional ads in terms of click-through rates and engagement because they provide value and feel authentic.

Where Will My Native Ads Be Seen?

Your native ads will appear across premium platforms, apps, and niche websites where your target audience spends their time. Here are some of the key channels:

  • News Websites: Your ads will blend into content streams, appearing like editorial recommendations or sponsored articles.
  • Relevant Niche Sites: We strategically place your ads on websites related to your industry, ensuring relevance and high engagement.
  • Apps: Your audience will see your ads in-app, integrated naturally into their browsing experience.

Why Are Native Ads Effective?

Native ads don’t feel like traditional ads—they feel like valuable content. This approach:

  • Builds trust with your audience by being contextually relevant.
  • Increases engagement through a seamless and appealing design.
  • Drives higher conversions by meeting people where they are in their browsing journey.

To ensure the success of your campaign, we recommend providing the following high-quality creative assets:

  • High-Quality Photos: Images that showcase your brand, products, or services. These should be visually appealing and aligned with your brand’s aesthetic.
  • Videos: Engaging video content that highlights your brand story or promotional messages.
  • Links to Other Stories: Any relevant articles or features that can complement your brand narrative and provide additional context.
  • Influencer Reels: Clips or highlights from influencer partnerships that showcase your brand’s impact and reach.
  • Logo: A high-resolution version of your brand logo for consistent branding across all materials.
  • Booking or Purchase Links: Direct links to your booking system or product purchase pages to facilitate easy access for potential customers.

Providing these assets helps us create a compelling and cohesive story that resonates with your target audience and drives engagement. Of course, we can capture visual assets as well.

The right combination of social, search, and programmatic advertising depends on your goals and budget. For some businesses, all three tactics make sense, while for others, a focused approach like social media advertising is the most effective. Here’s how we break it down:

Social Media Advertising

  • Best for:
    • Engagement-focused campaigns
    • Building a community around your brand
    • Reaching highly targeted demographics with visually engaging content

Search Advertising

  • Best for:
    • Reaching users with high purchase intent who are actively searching for solutions
    • Driving immediate conversions through intent-based targeting

(Note: We only recommend running search ads if you’re not already running keyword campaigns to avoid competing for the same search terms.)

Programmatic Advertising

  • Best for:
    • Businesses wanting to target third-party audience lists based on specific behaviors and interests
    • Local businesses looking to geo-fence specific locations and track when users who see your ad enter your place of business
    • Broad brand awareness across websites, apps, and premium platforms

Let’s Get Your Story in Front of the Audience Who Will Connect, Engage, and Take Action.

Your Story + Landing Page: $1499 

Have your brand represented in a way that reflects its essence—without distraction. Simple but weighty.

With our Best Ever Campaigns, we combine compelling storytelling with precision-targeted distribution to position your brand as the ultimate choice in your industry. Amplify your visibility, boost engagement, and connect with your audience—all starting at just $1499.

What’s Included:

  • Brand Story Development – Crafted to captivate and connect with your audience.
  • Rich Media Landing Page – A distraction-free space designed to inspire action.
  • Campaign Strategy – A tailored approach for maximum impact.
  • Custom Audience Development – Built from scratch to match your brand’s unique goals.
  • Ad Design – Engaging visuals and messaging that drive clicks.
  • Implementation, Optimization & Reporting – Seamlessly managed to deliver real results.
  • One Month of Base Multi-Channel Advertising – Includes strategic placements across key platforms for maximum visibility and impact.

 

With over 20 years of experience in brand storytelling, we know exactly what makes a story resonate—and how to determine if this approach is the right fit for your brand. That’s why we don’t take on every brand that wants to be “the Best Ever.” We truly believe in your brand’s potential, and we’ll only position it this way if we feel it’s ready. If there’s something holding us back, we’ll let you know with honesty and care—because we’re committed to doing what’s best for you.

Take a moment to fill out the form with as many details as you can, and let’s see if we’re a good fit to work together.

When would you like to launch your story?