READY TO WELCOME EAGER CUSTOMERS INTO YOUR WORLD?

We Attract & Activate Your

Best Ever Audience

Through irresistible storytelling and precision targeting, we guide your future customers straight to your door—aligned, engaged, and ready to say yes.

Through irresistible storytelling and precision targeting, we guide your future customers straight to your door—aligned, engaged, and ready to say yes.

Still searching for the one customer acquisition strategy you can count on—time and time again?

Are Your Paid Placements Missing the Mark?

Earned media? Essential. Keep leveraging those features to build credibility and authority. UGC? A no-brainer for social proof and audience validation. These strategies serve their purpose beautifully within a larger ecosystem.

But when you’re investing in paid placements—when you’re paying for the privilege of being seen—it’s time to rethink where you’re spending your budget.

Sure, you can pay for sponsored posts on high-authority sites or partner with influencers to leverage their name and reputation. These placements trade on their established credibility, giving you a momentary spotlight. But here’s the truth: you’re not just paying for their name—you’re also paying for their audience. And that audience isn’t necessarily interested in your story.

The result? A fleeting boost in visibility with no long-term connection. Sure, the clicks roll in early, but the buzz fades fast. And when it does, you’re left asking:

“Why didn’t this translate into more meaningful engagement?”

The Problem With Industry Platforms

Then there are the “set it and forget it” industry platforms—the so-called “ultimate resource” for your market. You know the type: a curated collection of businesses bundled together, promising to be the one-stop shop for your ideal audience.

They seem like the perfect fit. After all, they’re focused on your industry and claim to have the exact audience you need, right?

But in reality… 

You’re not standing out—you’re blending in.

  • Competing for Attention: Your brand is just one name among dozens (if not hundreds or thousands) of others, all vying for the same audience’s attention. Customers scroll endlessly, comparing options, and often choose the cheapest, most convenient solution—not the best one for them.

  • Lacking Connection: Sure, your photos and videos look great—they always do. But without a compelling story, it all feels flat and transactional, failing to create the emotional spark your audience needs to take action.

  • Competing on Price: Instead of seeing your true value, customers are hunting for deals. On platforms like these, it’s a race to the bottom—where price beats connection every time.

Everyone asks about our reach. And honestly?
That question misses the point.

IT IS NOT ABOUT US

It’s Not About Our Readership
It’s About Yours

Sure, we have a readership. But they aren’t yours—and they aren’t even really ours. That’s because every audience we create is custom-built for each individual story.

Every single person we attract is directed with intention—to the story that was crafted just for them. When you partner with us, you’re not borrowing someone else’s audience. You’re gaining exclusive access to the audience we create specifically for you.

This isn’t shared attention. This is your moment. A connection designed to feel personal, meaningful, and entirely yours. It’s how we ensure your story doesn’t just get seen—it gets acted on.

We don’t just share an audience—we build one exclusively for you, ensuring your story creates a connection that’s as personal as it is powerful.

A Smarter Way to Attract and Engage New Customers

This isn’t just another paid placement—it’s a revolutionary approach to sharing your story.

We go beyond fleeting visibility and transactional listings. Imagine a platform designed to showcase your brand—no distractions, no competitors, and 100% focus on you.

An approach that connects your ideal audience with your story—not through one-and-done exposure, but through trust, connection, and loyalty that turns curious readers into eager believers.

Here’s How We Do It:

  • A Platform That Works for You: Stunning editorial design, free from distractions and competition—ensuring your story gets the spotlight it deserves. This isn’t just a static listing or a collection of great photos and videos. It’s a dynamic, immersive experience crafted to showcase the heart of your brand and connect with your audience in a way that feels personal, memorable, and completely unique.

  • Custom Audiences Built for Your Brand: We connect you with people who are already aligned with what you offer—even if they don’t realize it yet. With 20 years of expertise in building audiences, we know how to find the ones who are most likely to lean in, engage, and take action.

  • A Story That Resonates: This isn’t just storytelling—it’s storycrafting. We dive deep to uncover what makes you the Best Ever choice. Your essence, your magic, your unshakable “why.” Then, we turn that into a experience so compelling it doesn’t just inspire action—it forges connection, trust, and anticipation that leaves your audience wanting more.

This is marketing built on depth and connection—not shortcuts or shallow attempts. Backed by over 20 years of marketing expertise, it’s a method you won’t find anywhere else.

Michelle Stewart Best Ever Studio
MEET YOUR MEANINGFUL MARKETING STRATEGIST

Hello, I’m Michelle!

This is my ikigai—my purpose: to help brands and their audiences connect in ways that are real, meaningful, and built to last.

With over 20 years of experience helping brands like Disney Parks, LG, and American Express tell their stories, I’ve learned what truly drives meaningful engagement—and it’s not just being featured on a platform with millions of views.

I know this firsthand. I built and sold one of those platforms. The kind that delivers impressive numbers—valuable for credibility, SEO, and awareness.

And while I love seeing those results roll in (yes, I geek out over the data), what really drives me is this:

Marketing can be more than a numbers game. It can be ethical, effective, and beautiful.

This isn’t about shortcuts or gimmicks. It’s about depth, clarity, and showing up with consistency and integrity.

I’m here for the good ones—the businesses doing real good in the world. If that’s you, let’s create campaigns that bring your story to life and connect you with the people who need what you offer most.

WHY IT WORKS

The Best Ever Method

A Storytelling Experience Like No Other

This isn’t your typical “run some ads and hope for the best” campaign. It’s a thoughtfully crafted customer journey designed to move your audience seamlessly from discovery to action.

Imagine the relief of seeing your story resonate. Watching as your audience slows down, leans in, and feels the connection you’ve been trying to create. Picture their excitement as they discover a brand that gets them. They don’t just see your product—they see how it fits into their life.

And for you? It’s the confidence of knowing that your story is finally being told in a way that works. Not rushed. Not transactional. But thoughtful, resonant, and impactful.

This isn’t just about getting new customers—it’s about creating relationships that last.

01.

Your Brand Owning the Spotlight

Your story gets its own space—free from distractions and competitors. No flashy banners or competing voices—just a seamless, immersive narrative that captivates your audience.

02.

Custom Audiences that Connect

We attract people who are not just interested but actively searching for what you offer. Then, we bring them straight into your story, ready to engage and act.

03.

A Journey, Not a Sprint

Most campaigns rush from ‘Hi, nice to meet you’ to ‘Buy now!’ and lose people along the way. We guide your audience on a journey—building curiosity, trust, and desire before inviting them to act.

04.

Credibility That Assures

Being featured on a trusted third-party platform feels less like self-promotion and more like an insider tip your audience can trust, boosting your brand’s credibility and connection.

SPECIAL INTRODUCTORY OFFER

Here’s what’s included in your Best Ever Storytelling Campaign:

This all-in-one solution is crafted to earn trust, ignite engagement, and firmly establish your brand as the Best Ever in your industry.

What’s inside? Everything you need to take center stage and steal the show. We’ll craft a story so compelling, your audience can’t look away. Pair it with a stunning, distraction-free landing page, and deliver it straight to the people who need to see it most. It’s more than a campaign—it’s your moment to shine, and we’ll make sure it’s unforgettable.

All for just $733—an exclusive, limited-time introductory price to experience the power of our storytelling platform.

KEEP YOUR STORY TOP OF MIND   ✦    STAY IN FRONT OF IN MARKET AUDIENCES    ✦    INCREASE BRAND ENGAGEMENT   ✦   KEEP YOUR STORY TOP OF MIND   ✦    STAY IN FRONT OF IN MARKET AUDIENCES    ✦    INCREASE BRAND ENGAGEMENT   ✦   

The Results? Predictable, Impactful Outcomes.

No guesswork. No wasted dollars. Just results. Our system consistently connects you with an aligned, engaged audience—and delivers click-through rates that are exponentially higher than the industry standard of 2.3%.

Your First Month: Building the Foundation for Success

In your first month, we’ll establish the groundwork for success, including:

  • Foundational storytelling designed to captivate your ideal audience.
  • Custom audience creation to find the people most aligned with your brand.
  • A precision-targeted advertising strategy that ensures your message reaches the right audience.

With a historical click-through rate averaging up to 30%*, this approach has generated 100–125 clicks per month in our base campaigns. Why are we so much higher than the industry standard of 2.3%? Because we don’t rely on platform audiences. Instead, we custom-create them to connect with people who are the perfect fit for your story.

Ongoing Campaigns: Scalable, Consistent Results

After the initial setup, continue your campaign for as little as $300/month with no long-term contracts. Here’s what you can expect:

  • 100–125 meaningful actions* (clicks to book, inquiries, or purchases) per month as a baseline.
  • A detailed performance report showcasing results and identifying opportunities for optimization.
  • Scalable campaigns designed to match your growth goals, so every additional dollar drives even greater impact.

Why Does Custom Matter?

The key to our success lies in our tailored audience approach. Unlike typical campaigns that rely on pre-set platform audiences, we use custom data and insights to find the exact people who are most likely to connect with your story. The result? Unmatched engagement and outcomes that outperform standard branded content campaigns by a wide margin.

*Disclaimer: Click-through rates and the number of qualified clicks or actions generated can vary depending on several factors, including market demand, advertising competition, audience size, and seasonality. During peak advertising periods, such as November 1 through December 31, costs and competition may increase, potentially impacting campaign performance. While our campaigns have historically achieved click-through rates of up to 30%, individual results are not guaranteed and may fluctuate based on these external variables.

SEE WHAT’S POSSIBLE

Your Story Could Look This Good

Food & Wine

Blasted Church Vineyards

Read the story

Wellness Retreats

Sparkling Hill

Read the story

Travel

Summerland Waterfront Resort

Read the story

Here’s What it Feels Like to Work With Us

Collaborator Testimonials

Relationships are everything to us! We genuinely care about the individuals behind the brands and are grateful and excited to play a role in their success story. The extent of time, passion, creativity and delight we invest in our collaborations stands as a testament to the caliber of content and campaigns we create.

“These two are THE BEST!”

“Michelle’s creativity, insight, and marketing expertise is unparalleled. Michelle has helped grow our small business immensely since 2014. We could not have grown our business the way we did without them!”

Nichole Sorensen, LAKESIDE HEARING

“We have loved working with this talented duo!”

Steve and Michelle are an absolute dream to work with – professional, creative and very talented. Never waiting for project completion and always open to suggestions and questions, they treat your business’ priorities like they are their own and deliver beautiful work every time always going the extra mile to ensure perfection. We have loved working with this talented duo and will continue to do so on future projects!

Megan McKay-Hall, TIME FAMILY OF WINES

“We have been blown away!”

Our agency has had the chance to work with The Best Ever Guide team for various guides that involve our clients. In every instance, we have been blown away with the high quality of the images and content, and the Best Ever team always overdelivers. They are collaborative, easy to work with, and I would recommend them for any photographic, video or content needs.

Leeann Froese, TOWN HALL BRANDS

“The two of you are so good at what you do!”

This is absolutely fantastic! We are so pleased at the quality of the piece and the photos as well. The two of you are so good at what you do and it was truly a pleasure working with the both of you!

Avrinder Hans, WATERMARK BEACH RESORT

Got Questions?

We collaborate closely with you to craft your brand’s story, ensuring it accurately represents your unique value and resonates with your ideal audience. We bring clarity to what makes your brand the “Best Ever” and translate that into a compelling narrative.

Yes! We can capture stunning visuals to enhance your brand’s story. Please note that travel fees apply if you are beyond the Central Okanagan region of BC.  Check out our portfolio!

Our pricing starts at $1,499 ($733 until December 31, 2024) and includes story development, landing page creation, and one month of social media advertising. We can also extend your campaign by continuing to share your story with a tailored audience on social media each month, with pricing starting at $300/month.

Optional packages for programmatic and search ads are available to further amplify your reach and maximize visibility across multiple platforms. 

Your campaign includes one month of management for programmatic, social, and/or search ads, designed to drive traffic to your landing page. After that, campaigns can continue month-to-month, and there are no long-term commitments. We work at your pace and make adjustments as needed.

The goals of our campaign are to drive awareness, create engagement, and generate leads. Success is measured through key metrics such as:

  • Website Traffic and Landing Page Visits: Monitoring how many people are drawn to your story.
  • Click-Through Rates (CTR) on Ads: Tracking how effectively your ads inspire action.
  • Engagement Rates: Our campaigns consistently achieve 30% engagement rates, meaning 30% of the audience we develop just for you are taking the next step—whether that’s clicking to learn more (warming up), or committing through actions like subscribing, purchasing, or booking.
  • Geo-Tracking: For local campaigns, we track foot traffic to measure when users who saw your ad visit your business.

This ensures we’re meeting your goals and delivering measurable, impactful results.

You’re always in control. We collaborate with you throughout the entire process, ensuring the final story aligns with your brand’s voice and vision. We will guide you with expert advice but will never move forward without your approval.

Your story is distributed across multiple premium platforms, including social media, search, niche websites, apps, and more. We use advanced targeting to ensure your story reaches the ideal audience where they’re most active online.

Native ads are a form of advertising designed to seamlessly blend into the platform where they appear, mimicking the look and feel of the content around them. Unlike traditional banner ads or pop-ups, native ads are less intrusive and feel more organic, making them more engaging and trustworthy for your audience.

Key features of native ads:

  • Non-disruptive: They appear as part of the user’s natural content consumption experience.
  • Highly targeted: They’re designed to reach specific audiences based on behavior, demographics, location, and more.
  • Engaging: Native ads often outperform traditional ads in terms of click-through rates and engagement because they provide value and feel authentic.

Where Will My Native Ads Be Seen?

Your native ads will appear across premium platforms, apps, and niche websites where your target audience spends their time. Here are some of the key channels:

  • News Websites: Your ads will blend into content streams, appearing like editorial recommendations or sponsored articles.
  • Relevant Niche Sites: We strategically place your ads on websites related to your industry, ensuring relevance and high engagement.
  • Apps: Your audience will see your ads in-app, integrated naturally into their browsing experience.

Why Are Native Ads Effective?

Native ads don’t feel like traditional ads—they feel like valuable content. This approach:

  • Builds trust with your audience by being contextually relevant.
  • Increases engagement through a seamless and appealing design.
  • Drives higher conversions by meeting people where they are in their browsing journey.

To ensure the success of your campaign, we recommend providing the following high-quality creative assets:

  • High-Quality Photos: Images that showcase your brand, products, or services. These should be visually appealing and aligned with your brand’s aesthetic.
  • Videos: Engaging video content that highlights your brand story or promotional messages.
  • Links to Other Stories: Any relevant articles or features that can complement your brand narrative and provide additional context.
  • Influencer Reels: Clips or highlights from influencer partnerships that showcase your brand’s impact and reach.
  • Logo: A high-resolution version of your brand logo for consistent branding across all materials.
  • Booking or Purchase Links: Direct links to your booking system or product purchase pages to facilitate easy access for potential customers.

Providing these assets helps us create a compelling and cohesive story that resonates with your target audience and drives engagement. Of course, we can capture visual assets as well.

The right combination of social, search, and programmatic advertising depends on your goals and budget. For some businesses, all three tactics make sense, while for others, a focused approach like social media advertising is the most effective. Here’s how we break it down:


Social Media Advertising

  • Best for:
    • Engagement-focused campaigns
    • Building a community around your brand
    • Reaching highly targeted demographics with visually engaging content

Search Advertising

  • Best for:
    • Reaching users with high purchase intent who are actively searching for solutions
    • Driving immediate conversions through intent-based targeting

(Note: We only recommend running search ads if you’re not already running keyword campaigns to avoid competing for the same search terms.)


Programmatic Advertising

  • Best for:
    • Businesses wanting to target third-party audience lists based on specific behaviors and interests
    • Local businesses looking to geo-fence specific locations and track when users who see your ad enter your place of business
    • Broad brand awareness across websites, apps, and premium platforms

Let’s Get Your Story in Front of the Audience Who Will Connect, Engage, and Take Action.

With our Best Ever Campaigns, you’ll get everything you need to position yourself as the ultimate choice in your industry, amplify your brand’s visibility, and boost engagement—all for just $733.

This includes: Brand Story Development, Rich Media Landing Page, Campaign Strategy, Custom Audience Development, Social Ad Creatives, Implementation & Optimization, and 1 Month of Social Media Advertising. Campaigns can be extended to include programmatic as well as additional months of exposure. Ask us for details.

Hurry! Our introductory price of $733 increases to $1499 in January 2025.
Lock in your spot now before the price goes up!

With over 20 years of experience in brand storytelling, we know exactly what makes a story resonate—and how to determine if this approach is the right fit for your brand. That’s why we don’t take on every brand that wants to be “the Best Ever.” We truly believe in your brand’s potential, and we’ll only position it this way if we feel it’s ready. If there’s something holding us back, we’ll let you know with honesty and care—because we’re committed to doing what’s best for you.

Take a moment to fill out the form with as many details as you can, and let’s see if we’re a good fit to work together.

When would you like to launch your story?