PHOTOGRAPHY

STORYTELLING

TARGETED ADS

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We create beautiful photography & high-performing storytelling campaigns for British Columbia’s Best Ever Small Businesses.

storytelling campaigns

FEATURED IMAGERY FROM OUR CLIENT:
TIME FAMILY OF WINES

We are passionate about getting results from your photography & digital ad campaigns.

Ever wondered why your paid ads don’t quite hit the mark? Well, here’s a hint: Brilliant ads featuring gorgeous photography are just the beginning. The real magic happens after the click. It’s not only about creating amazing ads but more importantly, about who sees them and where the ads take them once they click. 

People don’t just buy products and services.
They invest in people and stories.

In today’s marketing landscape, authenticity and connection matter more than ever. Building meaningful customer relationships now relies on the power of storytelling in advertising campaigns.

Yet many brands fail to reveal their authentic core—their stories, the essence that defines them—leaving their magic untapped.

Introducing “Best Ever Storytelling Campaigns” – a transformative approach diving into what captivates audiences. 

Unlike traditional landing pages that focus on product features and immediate calls to action, our storytelling campaigns create a lasting emotional connection. It humanizes your brand, helping customers understand not just what you offer but why they should care.

Our approach centres around crafting visually stunning messages that resonate with your audience, cutting through the clutter and inspiring meaningful connections.

OUR STUDIO DESIGNS

Show-stopping storytelling campaigns
that leaves your audience
demanding an encore.

(Not ready for a full-blown campaign and just looking for high-quality photography for your website or social channels? Learn more about our Best Ever Photoshoots.)

Step into the spotlight with an advertising campaign that turns your brand experience into a captivating performance.

steve michelle kelowna marketing campaigns

Picture this: stunning photography, a sensational story, and an audience eager to experience the magic. Your brand takes centre stage, ready to steal the spotlight and gain a legion of new, raving fans.

Are you a small business owner caught in the whirlwind of marketing? From choosing the right photographer to telling your story and reaching your ideal audience, we simplify the journey to a campaign that converts.

Whether you’re overwhelmed with coordinating talents or investing in lacklustre campaigns, we’re here to guide you.

With a seamless blend of captivating visuals, storytelling, and targeted marketing, we ensure your brand stands out, connects with your audience, and drives meaningful engagement and conversions.

Are you ready to start your Best Ever Storytelling Campaign?

OUR PROCESS

How We Create Your Best Ever Storytelling Campaigns

CAPTURE | Set the Scene

During our on-site visits, we meticulously gather all the elements for your campaign—interviews, mesmerizing visuals, and impactful talking points. Whether it’s people, products, experiences, or the spaces that define your brand, our seasoned team ensures every nuance is captured, laying the foundation for a narrative that deeply engages your audience.
 
Commercial License Included: Every image we capture becomes a powerful asset for your brand. With a commercial license, your visuals have the freedom to tell your story consistently and persuasively across all marketing channels, from social media to print.

CRAFT | Design the Stage

In the CRAFT phase, we transform the visuals and insights gathered in the Capture phase into a grand stage for your show-stopping campaign.

Welcome to the landing page for your Best Ever Storytelling campaign.

Our seasoned storytellers turn these elements into an immersive experience that transcends words. Drawing from the key talking points uncovered during our discovery interviews, your landing page becomes more than a digital space—it’s the spotlight for your compelling visuals and message, strategically designed to WOW your audience.

CONNECT | Bring Your Raving Fans to the Stage

Your story is ready, and now it’s time to ensure it attracts your biggest fans. In the CONNECT phase, we bring precision to your marketing efforts, crafting audience segments that guarantee your message is seen by those who are most likely to become your raving customers.

Laser-Focused Targeting: Our campaigns go beyond reaching a broad audience; we target specific segments with surgical precision. We create custom audiences by considering the events they attend, the locations they frequently visit, the neighbourhoods they reside in, their proximity to your business, and the topics they are currently searching for.

Maximizing Impact: Accurate targeting means minimal wasted budget and maximal campaign impact. We can even track onsite conversions of anonymous consumers who have seen your ad and walked through your door.

Are you ready to start your Best Ever Storytelling Campaign?

CHECK OUT OUR STORIES

Experience the Best Ever Brand Stories

Food & Wine

TIME Family of Wines / OROLO Restaurant

Read the story

Health & Wellness

Lakeside Hearing, Balance & Tinnitus

Read the story

Travel

Summerland Waterfront Resort

Read the story

Collaborator Testimonials

Relationships are everything to us! We genuinely care about the individuals behind the brands and are grateful and excited to play a role in their success story. The extent of time, passion, creativity and delight we invest in our collaborations stands as a testament to the caliber of content and campaigns we create.

Here are a few kind words from folks we have collaborated with:

We have loved working with this talented duo!

“Steve and Michelle are an absolute dream to work with – professional, creative and very talented. Never waiting for project completion and always open to suggestions and questions, they treat your business’ priorities like they are their own and deliver beautiful work every time always going the extra mile to ensure perfection. We have loved working with this talented duo and will continue to do so on future projects!”

MEGAN MCKAY HALL | TIME FAMILY OF WINES

Leeann Best Ever Testimonial

We have been blown away!

“Our agency has had the chance to work with The Best Ever Guide team for various guides that involve our clients. In every instance, we have been blown away with the high quality of the images and content, and the Best Ever team always overdelivers. They are collaborative, easy to work with, and I would recommend them for any photographic, video or content needs.”

LEEANN FROESE | OWNER TOWN HALL BRANDS

These two are THE BEST!!!

“Michelle’s creativity, insight, and marketing expertise is unparalleled. Michelle has helped grow our small business immensely since 2014. We could not have grown our business the way we did without them!”

NICHOLE SORENSEN | LAKESIDE HEARING

Steve & Michelle are the Best Team!

“Collaborating with you for 8 years, it’s clear you’re the best designer I’ve ever worked with. Your imaginative insight and knack for transforming copy into creative and captivating elements, be it landing pages, PDFs, slide decks, and more, have propelled our projects to unprecedented levels. This synergy has elevated our collaborations beyond mere success, making them truly exceptional. Now, equipped with your unparalleled design expertise and Steve’s remarkable photography, the dynamic synergy between you two is unstoppable!”

JENNIFER POWTER | WEIGHT LOSS & MINDSET COACH

The two of you are so good at what you do!

“This is absolutely fantastic! We are so pleased at the quality of the piece and the photos as well. The two of you are so good at what you do and it was truly a pleasure working with the both of you!”

MARKETING TEAM | WATERMARK BEACH RESORT

morning breakfast at watermark beach resort

Ready to launch your
Best Ever Storytelling Campaign?

Join a collective of dedicated partners committed to showcasing the best of British Columbia.

As you can see, we do things a little differently around here. No boosting posts, no uninspiring ads leading to lacklustre landing pages, no ordinary advertorials, and certainly no mundane directory listings.

We approach your business as if it were our own, delving deep to comprehend your identity and aspirations. We go beyond the surface, ensuring your brand stands out and resonates with the right audience who craves meaningful connections. Elevate your brand with our Best Ever Storytelling Campaign, a powerful blend of creativity and strategy designed to propel your business to new heights. 

Campaign Elements Can Include:

  • Strategic & Creative Development of Compelling Brand Story

  • Beautifully Designed Immersive & Interactive Landing Page for Your Story

  • Comprehensive Commercial Photography Package

  • Irresistibly Engaging Animated Ads

  • Hyper-Targeted Advertising Campaign

We can capture imagery or create campaigns for the Best Ever BC Businesses in the following lifestyle categories:

RESTAURANTS & WINERIES | FOOD & BEVERAGE | TRAVEL & ADVENTURE | REAL ESTATE & HOME SERVICES | HEALTH & WELLNESS | DESIGN & DECOR | STYLE & BEAUTY | GARDENING & OUTDOOR LIVING | WEDDINGS & CELEBRATIONS | SPORTS & FITNESS | ARTS & ENTERTAINMENT  |  AUTOMOTIVE & TRANSPORTATION |  COACHES & CONSULTANTS

Fill out the form below to request more information.

Got Questions?

We employ a range of strategies to track the performance of your advertising. This includes monitoring onsite conversions of anonymous consumers who have viewed your ad and visited your physical location. We also build custom audiences based on various factors, such as events attended, locations frequented, neighborhoods lived in, and more, to ensure precise targeting.

With captivating content and a carefully curated audience, we guide readers to take action on your website through strategic call-to-action (CTA) methods. Whether it’s booking experiences, signing up for newsletters, enrolling in programs, attending events, or making purchases, we tailor our CTA strategies to align with your specific objectives. This transforms clicks into tangible results.

That’s great! If you choose to supply your own imagery, we will adjust your package rate accordingly.

Thank you for your interest in becoming a partner with us! The process involves several steps:

  1. Fill out the form below: To get started, kindly complete the provided form. This will help us gather initial information about your brand and goals.
  2. Schedule an Immersive Visit: After receiving your form, we’ll coordinate a convenient date to visit your location. During this visit, we’ll delve into your brand’s story to ensure we capture the essence that aligns with your goals. If you are supplying your own photography, we will arrange a meeting over Zoom.
  3. Story Production: Following the visit, our team will meticulously craft your Best Ever Brand Story, utilizing captivating imagery and immersive storytelling techniques.
  4. Delivery of Images: Once the story is finalized, we’ll provide you with the high-quality images. These can be utilized across various marketing channels, including your website, social media, and print materials, to enhance your brand’s visual impact.
  5. Ad Creation and Campaign Launch: We also take care of creating the ads for your hyper-targeted ad campaigns and ensure their successful launch.
  6. Ongoing Campaign Monitoring and Optimization: Our team monitors the success of your campaign and makes adjustments as needed on a monthly basis to ensure optimal performance.
  7. Monthly Performance Reports: We provide you with detailed performance reports every month, giving you insights into the impact of your campaign.

We’re committed to creating a partnership that elevates your brand’s presence and resonates with your target audience. We look forward to creating a long term, sustainable and profitable relationship with you!

Our campaigns are meticulously crafted to create multiple conversion channels, positioning every click as a pathway into potential revenue and building lasting customer trust. Tailored to your unique goals and budget, our flexible packages offer options for photography and can be customized to suit your brand’s specific needs. Plus, with scalable ad spends that depend on the size of the audience you want to reach, our campaigns cater to budgets of all sizes. Elevate your brand’s visibility and impact with packages starting at $1275.

Our approach focuses on three key elements: Engagement, Attraction, and Conversion. We craft immersive stories tailored to engage the specific segment of your audience most inclined to make a purchase. Additionally, we have extensive experience in digital storytelling, impactful imagery, and hyper-targeted audience attraction. This combination sets us apart in creating a truly unforgettable and effective marketing experience.

Your Best Ever Brand Story gains visibility through strategic channels. To maximize exposure, we employ hyper-targeted advertising campaigns. These campaigns precisely target audiences based on events, locations, neighbourhoods, proximity, and current search interests, ensuring your story reaches the right audience at the right time.

In addition, your story will be featured in the Best Ever BC Businesses Showcase within the footer section of every page of our consumer-facing media platform: BestEver.Guide. (See a sample of what that will look like.)

This comprehensive approach ensures that your story gets in front of the right people at the right time.

Your ad impressions are strategically positioned on high-traffic websites, apps, and other digital platforms that resonate with your target audience. We focus on online spaces where your audience is most likely to engage, ensuring maximum visibility and impact for your Best Ever Brand Story. Instead of relying on assumptions about your audience’s location, we utilize precise analytics and data-driven insights. This guarantees that your ads are strategically placed in locations where they will be seen by the right people, maximizing the effectiveness of your campaign.

Unlike strategies that target a broad audience with brief interactions, we specialize in crafting immersive stories that captivate and engage the segment of your audience most eager to buy. Our Best Ever Stories feature scroll-triggered elements, dynamic visuals, reader participation, and fluid transitions, offering an unparalleled long-form, immersive user experience.

Absolutely! Your Best Ever Brand Story can always be updated with new product releases, events, and newsworthy updates to keep your audience engaged and informed. We believe in keeping your brand’s narrative current and relevant.

Tell Us About Your Story

Thank you for your interest in working with us, we’re excited to learn all about your magic! 

If you are interested in our Best Ever Storytelling Campaigns, do you require photography?
If you are interested in individual services, select all that apply:

CHECK OUT OUR IMAGERY

View Our Photography Portfolio

Explore our captivating photography portfolio that captures the essence of food and beverage, lifestyle moments, vibrant events, and the heart of hospitality. Immerse yourself in a visual journey that speaks volumes. Whether you’re drawn to our curated collections or seeking a custom touch, our a la carte photography shoots await, ready to transform your vision into stunning reality.